Fresh Work: La Cata
The Challenge
Catalina, a talented visual artist, wanted to become more active on the web and social media, but was reluctant to loose her personality while doing so.
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Soil:
Brand Identity
We curated every aspect of her personal brand online, so it remained faithful with her offline persona ● We named her brand the way close friends call her: La Cata ● We adorned the typography with the same rose she usually wears in her black hair and which is one of her unique trademarks ● Her brush strokes, her color palette and her soul are now present online and feel like a natural extension of her art.
